The Deep End by Vox Media
The Deep End was a 3-day experience at SXSW where industry leaders such as: Maria Shriver, Jason Blum, Christina Tosi, Melinda Gates, and Bill Hader, met live with Vox Media editors. Attendees participated in these conversations, watched live podcasts, saw musical performances, experienced curated food and drink, as well as custom branded activations. I led teams handling all messaging and gifting, and worked on programming, sponsorships, public relations, and overall event awareness.
The Deep End: A Pocket Guide
I was fortunate to lead the team creating a gift that every attendee would receive, a limited-edition printed collection of evergreen stories from each Vox Media publication.
